An interactive running experience that transforms you into a Force of Nature.

Using Kinect interaction and a treadmill fitted with custom sensors, the installation takes the runner through a journey of immersive visual effects that amplify the feeling of getting into the flow of running.

Created for the April 2015 Nike Innovation Summit at Truman Brewery, London.

: FIELD NIKE FON 01961 by FIELD.IO
: FIELD NIKE FON 03691 by FIELD.IO
: FIELD NIKE FON 0113 by FIELD.IO
: FIELD NIKE FON 0398 by FIELD.IO

Credits

Produced by

FIELD

Commissioned by

Nike EHQ

Creative Direction + Design

Marcus Wendt

Software Development

David Li

Project Management

Maran Coates, Vera-Maria Glahn

Electronics

Andrea Cuius, Laurence Symonds

Sounddesign

Studio Kamp

Documentation

James Medcraft