An interactive running experience that transforms you into a Force of Nature.

Using Kinect interaction and a treadmill fitted with custom sensors, the installation takes the runner through a journey of immersive visual effects that amplify the feeling of getting into the flow of running.

Created for the April 2015 Nike Innovation Summit at Truman Brewery, London.

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Credits

Produced by

FIELD

Commissioned by

Nike EHQ

Creative Direction + Design

Marcus Wendt

Software Development

David Li

Project Management

Maran Coates, Vera-Maria Glahn

Electronics

Andrea Cuius, Laurence Symonds

Sounddesign

Studio Kamp

Documentation

James Medcraft