A new visual identity for Resonate’s Neon Tribal Playground Culture

Belgrade’s art and technology festival is all about the community: people come together to discuss their best work, share their craziest ideas, to inspire each other, to work hard and party hard.

From this starting point, a Neon Tribal Playground Culture became our theme for the identity that informs all the guidelines for graphic, web and motion.
Directed by FIELD and created by some of the most talented individuals of the community. The identity and custom typeface was designed by Hudson-Powell, with the bold trailer directed by Antar Walker, the website by Fluuuid and Eugene Krivoruchko and sound by Owen Hindley and Ragnar Hrafnkelsson.