GF Smith 10,000 Digital Paintings

Exploring art + technology to create new formats of visual communication

GF Smith 10,000 Digital Paintings

BrandingArt DirectionGenerative DesignPrint

Generative Design meets Digital Print in these 10,000 unique cover artworks for GF Smith’s legendary paper brochures.

Invited to inspire the design community about the unlimited possibilities of digital print and generative design, each sleeve features a different view of a hypercomplex sculpture.
Nominated for the Designs of The Year 2012 by the London Design Museum. Limited edition art prints available.



BIS PublishersDynamic Identities
Princeton Architectural PressGenerative Design
Eye Magazine10,000 One Offs


Alpha-villeNew Realities


Design + Art Direction FIELD
Commissioned by SEA Design
Client GF Smith
Design + Art Direction Marcus Wendt
Project Management Vera-Maria Glahn
Thanks to Dean McNamee

Layout SEA Design
Printed at Pureprint
Filming Marcus Wendt

Edit Vera-Maria Glahn

All Projects