Aol. – Liquids + Landscapes

FIELD created two generative animations for the rebrand of Aol. Liquids shows fluid soapy, oily, ice-cream and aquatic colour palettes splashing around to reveal the white on white logo. While in Landscapes ominous shadows and blinding light expose a partial view of the logo as surreal rock formations rise up and then collapse in an epic terrain.

AOL_Liquid_16

AOL_Liquid_05

AOL_Landscape3-03

AOL_Landscape1-3

CREDITS

Design + Animation by FIELD
Art Direction by Universal Everything
Sound by Simon Pyke
Commissioned by Wolff Olins NYC